Mom says that the hardest part of moving wasn’t leaving her home of 54 years. Or even leaving her friends and family. It’s the paperwork and bureaucracy that comes with changing health plans, addresses, and bank accounts.
One example: her credit card with Bank of America, where the young man on the phone asked 20 questions about her work history, pressing for places and dates. This is an 87-year-old woman who can barely remember what she had for lunch the day before never mind where she worked 50 years ago.
Then AARP Medicare. Again, a perfectly nice young man just doing his job. But when you’re dealing with seniors, you can’t rattle off a bunch of complicated information about health care plans. Mom couldn’t remember the next day what she had even purchased, which causes a whole bunch of anxiety in and of itself.
With the senior population growing, you’d think that companies would at least try to innovate their services to meet the needs of their customers – seniors who often are hard of hearing, prone to forgetfulness, or worse. It makes you wonder who is looking out for folks who need help, not bureaucracy.